Using some branding from the client and some creative free reign, we worked closely with e=mc2 events, the co-founder of SingularityU Canada, and the President & CEO of SingularityU Canada. The branding of the event was infused into every single aspect of the on screen visuals.

We created a cohesive look on an unusual projection mapping surface. Ultimately a smooth seamless surface presents a blank canvas to create, however, the surface had different panels of various sizes and textures. Using those seams as a guide the screen was split up with simulated bezels so that content could be placed in the larger sections. The background design had to be flexible enough to be able to place IMAG or the presenters PowerPoint in different sections if requested.

The various moving circles were created with After Effects shape layers so they could be scaled up without losing resolution and to be easily manipulated for different colors or outlines.

The content was controlled onsite by WATCHOUT from Dataton. The staging company used was Proshow Audio Visual

SingularityU 2019